Partner Relationship Management
Introduction

Partner Relationship management enables strategic, dedicated partners to use your company portal as their primary collaborative CRM application to execute highly coordinated marketing, sales, service and commerce processes.

Benefits

Allows organizations to maximize the revenue generation possibilities of their distributors and channels.

Highly effective medium to enhance the partners skills and information on your products and services.

Powerful tool to jointly provide support and services to high value customers.

Build an effective partner ecosystem; collaboratively sell, service and market to end customers; and measure and reward the partner community.

The partner-facing application, enables partners to manage interactions

Powerful performance management capabilities and comprehensive analytic tools to deliver in-depth information on the performance of individual partners, segments of partners or all partners together

Helps brand owners to build scalable and profitable infrastructures to better manage partnerships

Provides comprehensive marketing and analysis capabilities, such as identifying which customer segments generate the most revenue and which are the most profitable

Facilitates the collaborative selling process between partners and brand owners by sharing a broad range of opportunity related data such as contacts, activities, and decision criteria and offers selling effectiveness tools such as automatic proposal generation